Electronic commercialism ( EC ) is the procedure of purchasing. merchandising. or interchanging merchandises. services. or information over electronic systems or computing machine webs such as Internet. It is the engineering that allows minutess and exchanges of digitized information between persons or organisations. To specify e-commerce in a broader manner. it is besides known as “e-business” that consists of serving client. join forcesing with concern spouses. and carry oning electronic minutess within an organisation. ”
E-commerce organisations can be differentiated by brick-and howitzer organisations. practical organisations and click-and-mortal organisations. Brick-and-mortal organisations conduct concern off-line. merchandising merchandises and services in a physical shop whereas practical organisations perform concern activities entirely online. While click-and-mortal is a type of concern theoretical account that involves both online and offline operation which normally include a web site and a traditional shop. E-commerce is classified into six classs which is business-to-business ( B2B ) . business-to-consumer ( B2C ) . business-to-employees ( B2E ) . consumer-to-business ( C2B ) . intrabusiness EC. and business-to-business-to-consumer ( B2B2C ) .
Technology evolved over the old ages. cyberspace has become indispensable and is genuinely ingrained in Malaysians’ day-to-day lives and activities. Malaysians spend on norm of 20 hours on-line each hebdomad and their cyberspace use supports the fact that Malaysia has bright hereafter for e-commerce industry. Malayan cyberspace users use the cyberspace for different intents such as communicate with one another. online shopping and obtain information for instruction intent. Harmonizing to the Star online. Nielsen Company has conducted a survey that Malaysians spent RM1. 8bil shopping on the cyberspace last twelvemonth and. it is expected to turn sharply in the following few old ages. The credence of up-to-date engineering. turning tendency for on-line shopping and increased figure of cyberspace users are some of the important keys to development of Internet concern in Malaysia. For illustration. the usage of nomadic cyberspace has unimpeachably given a push to e-commerce industry as the entree is available for consumers at one’s fingertips.
Internet concern is taking a large bite out of the market portion as it provides convenience to consumers. The execution of website allows consumers to buy merchandises and services in the comfort of one’s place alternatively of going to the physical shop. Consequently. it eliminates travel clip and cost of consumers. Not merely that. it besides provides day-and-night entree. Most physical shops normally follow the criterion concern hours which is operate at least 8 hours a twenty-four hours. or at most 16 hours a twenty-four hours. Nevertheless. an on-line shop is available and accessible 24 hours a twenty-four hours without shutting clip.
Furthermore. cyberspace concern overcomes the geographical restrictions. Online concern practically reaches clients all around the universe. Therefore. it creates a wider consciousness of the merchandises and services every bit good as the company. However. Malayan e-commerce companies are sing the same challenges as those in other states. with clients who consider dealing security. every bit good as who prefer to see and prove merchandises before doing purchase determination.